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Marketing Management 14e Global Edition by Philip Kotler, Kevin Lane Keller
AU $25.00
Condition:
Like new
A book that looks new but has been read. Cover has no visible wear, and the dust jacket (if applicable) is included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections.
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Located in: Rye, VIC, Australia
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eBay item number:276571620009
Item specifics
- Condition
- Language
- English
- Educational Level
- Adult & Further Education
- Level
- Advanced, Proficiency, Business, Technical
- ISBN
- 9780273753360
- Publication Year
- 2011
- Type
- Textbook
- Format
- Paperback
- Publication Name
- Marketing Management Global Edition
- Item Height
- 275 mm
- Publisher
- Pearson Education Limited
- Subject
- Management, Marketing
- Item Weight
- 1510 g
- Item Width
- 215 mm
- Number of Pages
- 816 Pages
About this product
Product Information
For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. The world of marketing is changing everyday-and in order for students to have a competitive edge, they need a textbook that reflects the best of today's marketing theory and practices. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today's marketing theory and practice. Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab-Pearson's online tutorial and assessment platform.
Product Identifiers
Publisher
Pearson Education Limited
ISBN-13
9780273753360
eBay Product ID (ePID)
105507453
Product Key Features
Subject
Management, Marketing
Publication Year
2011
Number of Pages
816 Pages
Publication Name
Marketing Management Global Edition
Type
Textbook
Format
Paperback
Dimensions
Item Height
275 mm
Item Weight
1510 g
Item Width
215 mm
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Seller feedback (143)
- 0***e (128)- Feedback left by buyer.Past 6 monthsVerified purchaseExcellent transaction, I would buy again from this seller. Accurate listing incl. photos, fast postage, & awesome products too! Recommended sellerg1 transformer Air Raid (#276697862390)
- g***e (130)- Feedback left by buyer.Past monthVerified purchaseArrived very quickly, as described. Cheers!
- 1***0 (212)- Feedback left by buyer.Past 6 monthsVerified purchaseGreat packaging - good recycling! Prompt service.
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