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Business Communications: A Cultural a..., Rouse, Sandra

AU $29.46
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Condition:
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Located in: West Sussex, United Kingdom
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eBay item number:355061472652
Last updated on 01 Apr, 2025 21:54:25 AEDSTView all revisionsView all revisions

Item specifics

Condition
Very good: A book that does not look new and has been read but is in excellent condition. No obvious ...
Publishing Language
English
ISBN
1861525443
EAN
9781861525444
Release Title
Business Communications: A Cultural and Strategic Approach
Artist
Rouse, Sandra
Brand
N/A
Platform
N/A
Colour
N/A
Book Title
Business Communications: A Cultural and Strategic Approach
Publication Year
2001
Type
Textbook
Format
Paperback
Language
English
Publication Name
Business Communications: a Cultural and Strategic Approach
Item Height
244 mm
Author
Michael Rouse, Sandra Rouse
Publisher
Cengage Learning Emea
Subject
Business
Item Weight
600 g
Item Width
188 mm
Number of Pages
304 Pages

About this product

Product Information

How do communications work, and how can you make them work for you? Communications affect every aspect of our lives, from speaking to someone face-to-face, to sending an e-mail or making a telephone call. Written by authors experienced in teaching on business communications skills courses, this essential textbook serves as a definitive guide to how communications work and how to make them work effectively in businesses and organizations. The authors show that all communication takes place in a cultural context, and that the best approach to improve communication is by a step-by-step development of a communication strategy, providing crucial cultural and strategic perspectives on the topic. The authors systematically take students through the types of communication models, explain cultures and strategies, and help them to improve performance communications. The book explains: How to structure and write a communications strategy How to implement the strategy for written, oral and visual means of communication How to communicate in different situations: in meetings, as a leader, to present an image, or across boundaries Business Communications additionally covers web-based communication to ensure content is appropriate for e-commerce and e-business. Theory and practice are combined at every stage to link understanding with implementation and demonstrate how to use strategies to improve communications. Ideal for introductory business students, Business Communications will complement and go beyond the generic skills covered in many more elementary books. This book is supported by a comprehensive website.

Product Identifiers

Publisher
Cengage Learning Emea
ISBN-13
9781861525444
eBay Product ID (ePID)
94697754

Product Key Features

Number of Pages
304 Pages
Language
English
Publication Name
Business Communications: a Cultural and Strategic Approach
Publication Year
2001
Subject
Business
Type
Textbook
Author
Michael Rouse, Sandra Rouse
Format
Paperback

Dimensions

Item Height
244 mm
Item Weight
600 g
Item Width
188 mm

Additional Product Features

Country/Region of Manufacture
United Kingdom
Title_Author
Michael Rouse, Sandra Rouse

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In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company ...
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